Client
Tikka Shack is a fast-casual Indian restaurant chain redefining how America experiences Indian cuisine. With a bold, modern brand and a flavor-forward menu, Tikka Shack bridges the gap between traditional Indian dishes and contemporary American dining. When we first partnered with Tikka Shack, they had 8 locations. Today, they have grown to over 18 locations across the U.S., emerging as a rapidly growing Indian food brand with a strong presence in both urban and suburban markets.
As Tikka Shack set out to expand aggressively, they needed a marketing partner who could do more than just run ads—they needed a team that could think strategically, understand data, creatively engage new and existing audiences, and build localized buzz for new store launches. With ambitious goals for brand awareness, location launches, and revenue growth, Tikka Shack looked to us to become their outsourced performance and brand marketing team.
October 2023 - Present
Helping Tikka Shack Bring Indian Flavors to Mainstream America
10% Year-on-Year Growth in Same-Store Sales
Over 18 Locations Nationwide and counting
1,000+ Signups Per Store Launch
27K+ Video Views in 3 Months
4x ROI Across Paid Campaigns
A cohesive, scalable marketing system that now acts as the blueprint for future growth
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